Why has the company decided to implement the solution: We think that blockchain can help us to increase the levels of safety and security in our activities. In particular helping to reduce the risk of ticket scalping (reselling for profit) which is one of the biggest problems of the industry.
Added value of the solution to the company: We think that by using blockchain this will bring added value to our offering. In particular with our offering to ticket partners (venues) who give us tickets as we can show them we have a safe and secure way to distribute the tickets. We can also be confident the tickets are not being used for ticket scalping.
What has been done during BlockStart’s pilot stage: In our pilot stage we have firstly held a number of discussion workshops with the team at Come Together. We focused on how the technology could work from our perspective and how it would meet our needs. Secondly we looked at – once built – what would be the key features that would be needed to drive additional value to our ticket partners, ticket receivers and other stakeholders. Furthermore, we have released along with ComeTogether the ‘Tickets For Good’ Web App and Ticket Wallet App. Finally we discussed in detail what a future partnership could look like on a commercial basis if we were to use their technology.