Food traceability solution for boost customer engagement

Pescara, Italy

Established in 2014

Teaser of the company

Apio define itself as Venture Builder building solutions and innovative products from the know-how acquired in IoT, Blockchain and A.I. Among its customers, the largest Italian and European companies such as Acea, Samp, VarGroup, Enea, A2A and Indra. Today, Apio teams is composed by 12 employees.

Apio will test and validate the following blockchain-based solution in the scope of BlockStart:


Trusty is a Direct to Consumer Channel based on Trust and transparency that uses traceability information timestamped on blockchain captured from the agri-food supply-chain. Trusty is composed of a Dashboard, RestAPI and a Customer Engagement page, it permits food producers to tell the quality of products by sharing all the media, automating data entry in the traceability process, building direct customer relationships and acquiring analytics on customers behaviour. All the data inserted are notarized on public/permissioned blockchains.

APIs are based on the GS1 traceability standard and can be used to automate the traceability process.The APIs can be integrated with ERP, CRM, MES or Internet of Things Platforms. Customer Engagement page can be reached through a QR-CODE printed on the product (We have a partnership with Bizerba that enables QR-Code printing during the production process). This page is automatically generated from the information inserted by the producers through API or through the Dashboard. In this way the Customer can access all the information about a product and a single lot.

Meet the Team

Alessandro Chelli
Alessandro ChelliCEO & Co-Founder
He is graduated in Computer Engineering from Polytechnic University of Marche, in 2014 he co-founded Apio. Passionate about blockchain, he mastered knowledge about several BC technologies. In the project he develops Strategic Partnership with SMEs
Lorenzo Di Berardino
Lorenzo Di BerardinoCEO & CO-Founder
He has always been passionate about electronics and computer science, founded and worked in several innovative companies. In 2014 he co-founded Apio with other colleagues. In the project he develops Communication and Marketing plan
Mattia Alfieri
Mattia AlfieriCTO
He graduated in Computer Engineering from the Polytechnic University of Marche. After founding a startup that developed E-Commerce / Blockchain solutions in Ljubljana he came back to Italy and became CTO of APIO
Giacomo Chelli
Giacomo ChelliFull Stack Developer
He obtains MSc in Computer Science from the Politecnico di Torino. In his MSc thesis,he focus on BC solution for food supplychain developing a permissioned network on Ethereum. He collaborates with Apio from several years, developing web solutions
Matteo Di Sabatino
Matteo Di SabatinoBackend Developer & Co-Founder
He graduated in Computer Engineering from the Polytechnic University of Marche. Passionate about scripting, networking and programming languages he mastered knowledge about principal OSs.Today he uses several programming languages indifferently
Alex Benfaremo
Alex BenfaremoFrontEnd Developer & Co-Founder
After he dropped out from the Computer Engineering Degree of the Polytechnic University of Marche, he co-founded Apio with some colleagues as a Web Design Developer. He loves to design and code user-centric UX with a focus on simplicity and usability
Mattia Chelli
Mattia ChelliCreative Designer
He graduated at Accademia delle Belle Arti di Venezia. After a experience as shoe designer,he joins Apio team to take care of the company’s communication with his art
Marco Napoleone
Marco NapoleoneProject Manager
He started his work experience as a software developer in Apio. After two years he became a software project manager managing all the planning, development, testing and release phases of each new project
Michele Landolfi
Michele LandolfiSoftware Developer
After attending the computer engineering course at the Marche Polytechnic University, he became a founding partner of a maker space in Termoli in a software development company. Now he works in Apio as a software developer
Vittorio Paradiso
Vittorio ParadisoUX and UI developer
He graduated at Accademia delle Belle Arti dell’Aquila. After a period of freelancer, he joins Apio and became our UX and UI developer. Meanwhile, he teaches Web Usabiltiy and Web Development at InfoBasic – Istituto di Alta Formazione

Apio’s achievements

For more information, you can download

Total funding received by Apio S.R.L. under BlockStart: €1,000  for Ideation Kick-off